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choosing the right ring

Start with a Diamond.

The first step is to choose a diamond.The shape is often the toughest choice, and there is really no exact formula. In the end, it’s really up to what you personally like. While the diamond certainly can’t speak, it is telling the world exactly how you feel about her. Think about it. For years to come this ring will be the one thing she wears every day that she didn’t buy for herself. When she looks down at it she will think of only one thing...you. That is why what you like really matters. If you feel strongly about a particular shape, go for it. Not sure yet?

Then pick the precious metal you want.

White or Yellow, that's usually a pretty easy choice. Unless she has specified yellow gold and wears mostly yellow gold jewelry, she probably prefers white. Today, tradition rules, and white is the metal most brides desire in an engagement ring and wedding band.

When choosing White, there are choices:

Platinum is clearly the best choice in white. Most Platinum is 95% pure platinum with only 5% iridium or palladium alloy blended in for hardness and polish. The hallmark inside the ring is important: it should read 950 Plat or simply Plat. Platinum is by far the best choice for all diamond settings, and, unless specified, we set all AJC Diamonds in Platinum heads. Its steely white color won't change over time, and, because it is more dense and malleable than gold, the prongs are less likely to break off. The weight, feel and durability of platinum is unsurpassed. If you choose white, we strongly urge you to choose Platinum.

White Gold is your other option. White gold is made by blending pure gold with alloy and nickel. It is the nickel that changes the gold’s natural yellow color to white.

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